Anuprerna - In a Nutshell
Our products are inspired by artisanal crafts, using handlooms and Handprinted techniques therefore using almost no energy in the process. In comparison to the mechanized industry which uses 132 tons of coal per year weaving fabric, we use almost none.
No water is used, wasted, or polluted in hand spinning and weaving our textiles. With respect to the low impact dye we use, we are currently working to create a wastewater management system.
The chemical process mainly involved, in the hand weave technique, is only in the dye stage. Although we are using low impact dye, we are currently working to create a wastewater management system and has also started exploring alternative natural dye process.