Sustainable Supply Chain


A carbon footprint is the total amount of greenhouse gases emissions generated by our actions. High emissions of these greenhouse gases are leading to serious environmental problems, mainly Climate Change which will have a series of impacts on almost every living organism on the planet. Thus, it is crucial that we understand our responsibility and find ways to reduce our carbon footprint. In this blog, we talk about 10 simple habits or greenshouse gas protocol that we can adopt to reduce greenhouse gas emissions.

Greenhouse gases, including the carbon-containing gases carbon dioxide and methane, can be emitted through the burning of fossil fuels, land clearance and the production and consumption of food, manufactured goods, materials, wood, roads, buildings, transportation and other services.


The fashion industry is the second-largest industrial polluter. fashion industry carbon emissions make a sizeable contribution to climate change. According to the 2020 McKinsey Fashion On Climate report-

 “Research shows that the global fashion industry produced around 2.1 billion tonnes of GHG emissions in 2018, equalling 4% of the global total"

On the upper end of the estimates, the UN places fashion’s greenhouse gas emissions at 8-10% of the global total. But whether we’re looking at 4% or 10%, there’s no denying the massive scope of fashion’s carbon impact.


1. Wear what you have: Natural fabrics like cotton and linen are very durable and resilient and therefore products made out of these can last long.

2. Embrace the air dry:  Hang your clothes out to dry and let the sun and the wind do their natural thing.

3. Choose the cold cycle: This will not only save energy involved in heating but also improve the longevity of your fabrics.

4. Judge when it needs washing: Denim and most pants or outerwear don’t require frequent washing. Also, It is more energy efficient to attempt to spot clean an area.

5. Say goodbye responsibly: Once your clothes have reached the end of their life, you can choose to recycle them. If they are in a better state, you can swap, sell or donate them too. A landfill should be your last resort.

6. Buy less, buy better: Buying less, to begin with, is a great way to reduce your carbon footprint. At Anuprerna we have low MOQ so designers or entrepreneurs can order as many units as they required, thus reducing unnecessary consumption of resources.

7. Buy second hand: “if everyone bought one item used instead of new this year, it would save 5.7B lbs of CO2e.”

8. Look for certified organic fabrics: Organic Khadi and organic dyes are 100% natural and do not involve the use of synthetic chemicals. Further Organic khadi is made by a manual process and does not consume fossil fuel.

9. Support climate-conscious brands: In a world, with greenwashing, it is crucial to identify sustainable brands. At Anuprerna, hand spinning and weaving do not consume any fuel and we use solar energy for our dyeing processes.

10. Purchase locally made fashion: Buying from local producers is a way to cut down on the distance your clothing has to travel and help avoid unnecessary carbon emissions. International shipping can be done responsibly, and if that means supporting “Good” or “Great” brands from overseas, then chances are the footprint is still less than a fast fashion shop from the local mall.

Team Anuprerna

Team Anuprerna

At Anuprerna, We Request Everyone To Contribute And Share. This Way We Can Create Global Recognition For These Beautiful Handwoven Crafts & Textiles To Bestow Value Onto The Ordinary Lives Of Our Artisans With Extraordinary Skills. And We Believe That's The Only Way We Can Build A Sustainable And Ethical World For Ourselves.


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